In the first of our new “website lifecycle” series, Magus CEO Simon Lande discusses why you need to factor content into your website redesign.
There’s little doubt that one of the primary reasons we seek to change the design of our websites is because we feel they no longer represent us.
In fact, the more we think about it, that may be the only reason we redesign our websites. Brands, business directions, products and personnel all change. The look and feel of the website changes with them – but often the web content stays the same.